Websites: First Impressions Count

As the owner and CEO of a Virtual Assistance company, Cathy Yerges of Peak Profits LLC, knows how important first impressions are for prospects visiting her website. After a quick look around a site, most of us will be compelled to stay if we feel comfortable, or move on with a feeling of frustration.

What factors into a great first impression on a website?
  • A clean, professional look that delivers your message for maximum impact.
  • Easy navigation that leads prospects to the key action you want them to take.
  • Content that assures your visitors that you have the experience and knowledge to help them.
  • Headings that guide visitors to the solutions they’re looking for.
  • Blogging made simple, allowing you to communicate with your readers regularly.

We followed those guidelines while remodeling Cathy’s company website, creating a profitable first impression for her and her Virtual Assistant team. Since we used WordPress and the Headway Theme, Cathy is also able to maintain the website herself – a feature that she loves!

What kind of first impression is your website giving your prospects?

If it’s not the type of impression that brings in clients, email the crew at the Home Page Construction Company.

Need marketing, administrative or bookkeeping services for your company?

Let Peak Profits LLC be your office support!

2 Responses to Websites: First Impressions Count
  1. Cathy Yerges
    December 14, 2010 | 12:56 pm

    Melodee, Thanks for the great job your team did on the site. I can already attribute new business to it. The new design makes my marketing efforts so much easier.

  2. Melodee
    December 14, 2010 | 2:49 pm

    Thanks, Cathy! I’m glad your remodeled site is bringing in new clients!